In this article, we’ll cover how to craft the perfect AI prompt for creating automations. We’ll explore complex prompts and learn how to build awesome automations without needing a marketer's help.

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AI isn’t always a magic solution, and not all funnels need to be created with it. For instance, ChatPlace has ready-made templates for 90% of tasks that may arise during your work:

For non-standard tasks and funnels, templates may not be enough. This is where AI-driven automation comes in, allowing you to create new funnels using AI.

Describe the funnel you need. Outline the automation requirements and how it should function. A simple example could be: “Check if a user has subscribed to my account X and give them a lead magnet. Here’s the link to the lead magnet: [link].”

After clicking "Generate Automation," the AI will process the request and produce a ready-to-use funnel. You can review and launch it immediately.

Once generation is complete, you'll have a prototype automation ready. Prototypes are functional and interesting, but adjustments may be needed. In just a couple of minutes, you can fine-tune the funnel and make it ready to go.

In our example, a simple prompt was used to generate a subscription-check funnel that provides a lead magnet. Users must subscribe to the specified channel and click a button. The chatbot checks the subscription and sends the link.

Everything’s ready — Just add the links and activate the automation.

Don’t forget to set the trigger for your new automation:

There are different ways to write prompts:

For a more complex bot that checks subscriptions and delivers a lead magnet, you might specify:

The more details you include in your prompt, the better and more refined your funnel will be.

Once you’re finished, generate the automation and wait about 30-40 seconds, or slightly longer during busy periods.

Generation is complete. The AI has fully created a template based on your prompt—everything you specified has been turned into a chatbot template. You can review it and launch it immediately.

However, it’s a good idea to carefully read through each message and button to check for any errors or inconsistencies in the logic. Now, you have a new funnel, and you didn’t even need a marketer.

You can do anything you want with the result. For example, you can rearrange blocks, rewrite messages and button labels, modify conditions, or add anything else necessary for the template.

To learn how to improve your scenario, check out this article.

Start as usual—select your account and open the prompt window. Then, break down each part of the prompt:

For example:

Essentials: Clearly outline the product, message volume, and purpose of the sequence. Add specifics to influence the sequence creation, like:

Buttons: Explain that the user will click to confirm interest, which leads them to the next block.

Links and Verification:
Let’s say we don’t need to check bot subscriptions, so there’s no verification. You can directly include the course link in the funnel—it will be visible on a button or within the text. Now, let’s specify:

Sequence Elements:
Outline what you want in the sequence. For example, some might skip the product introduction, while others may focus entirely on the call to action. Next, we’ll write:

Target Audience:
Specify so the AI understands the intended audience and what style to use. You can also include:

Emotional Triggers:
Options include fear of missing out (FOMO), relief from solving a problem, a sense of opportunity, and the desire to succeed.

Once everything is ready, review the prompt and click “Generate Automation.”

Example of a complex prompt

We ended up with 6 comprehensive messages, each filled with motivational and helpful content, guiding the user to the course purchase and payment link. It’s a practical, effective funnel that drives users to buy the course. You can further enhance it using the “Improve with AI” feature.

You’ll notice a significant difference between the first and second sequences. It’s clear the second prompt is more refined and accurate. Now, it’s just a matter of learning how to craft such prompts for everyone who isn’t a marketer or hasn’t worked with AI before. The bonus is that you can create and launch a ready-to-go funnel in just a couple of minutes.

With a solid prompt, you can achieve remarkable results that others might not even anticipate.

Earlier, we looked at a detailed example of a quality prompt. Crafting one requires marketing knowledge and an understanding of funnels.

If you lack that knowledge, you can use an AI like ChatGPT or another neural network to create the prompt for you.

Assign the AI the role of a marketer to ensure it operates in the right style. Ask it to create a 6-7 message sequence that warms up leads and concludes with a sale. Trying to write this yourself might result in a clumsy text if you’re not a copywriter or marketer. AI can produce a good, clear prompt, leaving you with only about 10% of the funnel to personalize.

How to Write:

You’ll need to specify the target audience since you’re familiar with them.

Send the request and wait. If the result is satisfactory, you can copy and paste it into the prompt. AI can also generate a prompt with example text. But here, let’s ask it differently:

Insert the resulting prompt into ChatPlace and request the funnel generation. Within a minute, you’ll have an automation ready to launch. Doing this manually would take at least an hour.

To create an ideal prompt, ask the AI to act as a guide for ChatGPT. The AI will prepare suggestions and help craft the best prompt. For example:

We hope this information helps you save time by generating automations with AI, freeing you from hours of funnel logic and message writing.